ChatSKU · B2B Self-Assessment
Every catalog sits in an era. Find yours.
Nine eras separate a mailed paper catalog from a system that sells to software. Each one is scored here on the same five measures, so you can read down the column and see exactly where your business stops being able to answer.
Where does your catalog sit?
Select the era that best describes how a buyer gets an answer from your catalog today. Click This is us to receive your era report.
The work that makes you answerable is the work that makes you buyable.
Era 08 is the one worth watching. Agents transact with sellers they can query at the SKU level. A catalog that only exists as a document is not rejected by an agent — it is never surfaced to one.
Moving does not require a rebuild or a finished data project. Point a conversational layer at one product line and the files you already keep, then widen the scope as it proves out. For the history behind each era, read the B2B commerce evolution breakdown.
