Life Sciences · B2B Catalog AI
Make Your Life Sciences Catalog Answer Every Buyer Question
Conversational Commerce for Life Sciences Catalogs
Your catalog lists what you sell. It cannot answer the fitment, specification, and cross-reference questions that decide a reagent order, so buyers call, or they leave for the supplier whose site answered first.
★ Grounded in your existing catalog and datasheets · One line of embed code · No replatform, no ERP project
The problem
The searches your catalog cannot answer are the orders you never see.
Try it like your buyer would
The same catalog, answering the way buyers actually type, speak, and paste.
Five inputs your current search fails and ChatSKU handles, drawn from your own catalog and documents:
What your buyers ask
Four questions decide the order. Your catalog can answer all four.
Ordered by how often each decides a life sciences sale: find it, decide, capture the switcher, grow the order.
01 · Find it
Find the right product by target, application, and plain language.
Your buyers find the right product by target, application, and plain language, not just by SKU. A scientist asks for a validated antibody against human CD3 for flow cytometry, and ChatSKU reads your catalog and datasheets and returns the matching clone, host, conjugate, and reactivity. It handles typos, trade-name synonyms, and old or rebranded catalog numbers.
02 · Decide
Confirm fit before the buyer adds to cart.
Your buyers confirm fit before they add to cart. ChatSKU answers compatibility from your data: species reactivity, application, sample type, and instrument. It surfaces performance specs like sensitivity, dynamic range, and published validation, and retrieves the COA, SDS, and datasheet on request, with storage and shelf life.
03 · Capture the switcher
Win the buyer holding a competitor's part number.
Your buyers arrive holding a competitor’s part number and leave with yours. ChatSKU cross-references competitor catalog numbers to your equivalent SKU, resolves branded abbreviations, and lays out a migration comparison, grounded in your catalog.
04 · Grow the order
Complete the job in one order.
Your buyers complete the job in one order. ChatSKU adds the complete-the-job items a protocol needs: secondary antibodies, buffers, controls, and plates. It offers a substitute for a discontinued or backordered item, prompts reorder on consumables, and turns a troubleshooting question into the right product.
Who it changes
Owner and GM
More orders captured from the catalog you already publish, without a platform project.
Sales leader
Reps stop answering the same product questions and get back to selling.
eCommerce and marketing
One line of embed code, live on the site you have now.
IT and operations
No replatform, no ERP integration, grounded in your existing catalog and documents.
Who it Helps
Grounded catalog answers for every buyer and every rep who touches your Life Sciences products.
New Customers
They land on your site because a search engine matched a spec, not your brand name. "anti-human IL-6 antibody for ELISA, clone MQ2-13A5" or "equivalent to R&D Systems DY206-05" is a typical query. They do not know what else you carry, whether your antibody is validated for their species and application, or whether a Certificate of Analysis and SDS ship with the lot. They will not fill out a quote form to find that out. They need to see, in the moment, that your catalog has their clone, their conjugate, their sample type, and the paperwork their PI or QA group will ask for. ChatSKU answers from your actual spec sheets, so the visitor self-qualifies before they ever talk to a rep, instead of bouncing to whichever competitor's site answers faster.
Existing Customers
A lab manager reordering TMB substrate or a 96-well ELISA plate does not want to reverse-engineer which catalog number survived your last rebrand or acquisition. ChatSKU resolves the old number to the current one and confirms it is the same formulation. When a kit is backordered, it points to a validated substitute with matching sensitivity and dynamic range instead of leaving the buyer guessing. It also surfaces the attach items a real ELISA run requires: stop solution, wash buffer, the right plate format, so the order that ships is the order that actually completes the assay. Fewer "is this still the same product" calls, fewer partial orders that come back short a reagent.
Internal Sales Reps
New antibody clones, discontinued lots, renumbered SKUs after a rebrand, revised species reactivity data: your catalog moves every week, and no rep memorizes all of it. ChatSKU stays synced to the current catalog, so nobody quotes a kit that was discontinued last month. A rep hired this quarter can answer a Drug Discovery Scientist's cross-reactivity question on day one, not after nine months of tribal knowledge. The judgment your senior reps carry, like knowing which clone is the real equivalent to a competitor's catalog number, gets captured once and served to everyone, not lost when that person retires. And when a Biotech Startup Scientist is searching at 9pm before a Monday experiment, ChatSKU is answering, no rep working after hours to do it.
External Sales Reps
A rep repping five reagent lines cannot hold your antibody clones, ELISA kit specs, and cross-reference numbers in their head alongside four other manufacturers' catalogs. In front of a Lab Manager who asks whether your kit matches R&D Systems DY206-05 in sensitivity and sample type, a rep without the answer defaults to the line they know cold, and it is rarely yours. ChatSKU puts your grounded catalog answers on their phone, pulled from your actual spec sheets, so they can answer standing in the customer's lab instead of promising a follow-up email. The line they can answer for is the line they sell.
Why you can trust the answers
Grounded in your catalog. Honest about the gaps. Your specs stay protected.
Grounded in your data.
Every answer is drawn from your catalog, datasheets, SDS, and cross-reference tables. ChatSKU does not answer from the open internet.
Honest about gaps.
It never invents a clone, a reactivity, a sensitivity figure, a certification, or a product you do not stock. When the catalog cannot answer, it says so and routes the buyer to a quote.
Specs and status protected.
Research Use Only labeling, specifications, and certifications are carried exactly as your documents state them, not paraphrased or guessed.
Custom handled cleanly.
A bespoke assay or an item you do not carry becomes a quote hand-off, not a fabricated answer.
The honest comparison
Your site search, a generic chatbot, and ChatSKU, on the questions that close reagent orders.
A generic chatbot has no access to your pricing, stock, lead times, or validated specs, so it guesses.
The numbers
The gap has a price, and it recurs every year.
75% / 91%
of B2B buyers would switch suppliers for a better, faster experience. 91% among US buyers.
Sana Commerce B2B Buyer Report 2025
41%
of manufacturing buyers cannot locate the products they need on a vendor’s site.
Sana Commerce B2B Buyer Report 2025
67% / 70%
prefer a rep-free experience, and want a fully self-service path.
Gartner B2B buyer surveys 2026
21×
drop in qualifying odds when first response slips from 5 minutes to 30.
MIT and InsideSales lead response study
28–30%
of a rep’s week is actually spent selling. The rest is admin and lookups.
Salesforce State of Sales
6–9 mo
to ramp a rep, 12 to 18 for complex selling, much of it product knowledge.
DePaul Center for Sales Leadership
The levers that move your number: your contestable share of revenue, how many buyers want a self-serve path, and how much self-serve demand your current stage leaks.
See it on a catalog like yours
Live demos on catalogs built like yours.
Immunoassay and ELISA reagents
⬤ Coming soon · email gate
Antibodies
⬤ Coming soon · email gate
Molecular biology and reagents
⬤ Coming soon · email gate
Labware and consumables
⬤ Coming soon · email gate
FAQ
Life sciences catalog search, answered.
No replatform is required. ChatSKU embeds in one line of code on any existing site and reads the catalog you already publish, including PDF datasheets and cross-reference tables. Your stack stays exactly as it is.
Yes. ChatSKU indexes your PDF datasheets and SDS documents so buyers can ask fitment, compatibility, and validation questions that would otherwise be locked inside files your site search cannot read.
No. Every answer is grounded in your catalog and documents. ChatSKU never invents a clone, a reactivity, a sensitivity figure, a certification, or a product you do not stock. When it cannot answer from your data, it says so and routes the buyer to a quote.
Research Use Only labeling, Certificates of Analysis, and Safety Data Sheets are surfaced exactly as your documents state them. ChatSKU retrieves COAs and SDS on request and preserves all regulatory labeling without paraphrase.
Yes. ChatSKU maps competitor catalog numbers and branded abbreviations to your equivalent SKU, grounded in your own cross-reference tables. It presents a side-by-side comparison to help the buyer confirm the match.
Most catalogs go live in days. Implementation is one line of embed code. Indexing your catalog feed, datasheets, and cross-reference tables typically completes within one business week.
Bespoke assays and items you do not carry become a clean quote hand-off, not a fabricated answer. ChatSKU identifies the gap and routes the buyer to your team with the context they need to follow up.
Your catalog data is not used to train any shared model. Answers are generated from your private index only, not from the open internet or other customers’ data.
Pricing is based on catalog size and conversation volume. See the pricing page for plans, or request a quote tailored to your catalog.
Your catalog is already online. Make it sell while you sleep.
The products, the specs, and the cross-references are already in your catalog. ChatSKU turns them into answers, on the site you have now, without a rebuild.